Why Is 4/20 The Stoners Holiday?

•April 20, 2015 • Leave a Comment

Happy 420 American Holiday

What is it about 4/20 that makes for a stoners holiday?

Let’s face it… Stoners don’t need a holiday to blaze.

They just need some trees and a fire source with some papers or a bowl or a bong.

Even an apple will do if in a tight squeeze.

Why do they get a national holiday? Where did 420 come from?

It isn’t what you might think.

There are not 420 chemical compounds in pot.

420 isn’t the police or penal code for marijuana possession in California

4/20 isn’t the date Bob Marley died.

420 isn’t the number of a bill in U.S. Congress aiming to legalize weed, despite many people thinking it is.

So what is it?

It began in San Rafael High School in California back in the 70’s by a group teenagers that called themselves “The Waldos“**

The Waldos hung out with the Grateful Dead, Dead Heads spread the word of 420.

During the next two decades pot smokers were using it across the globe.

By the time Pulp fiction placed all the clocks on 4:20 it part of our culture forever.

These days 4/20 is marketed by business just like St. Patrick’s Day,

Cinco de Mayo, the 4th of July, Halloween & Christmas with products and promotions.

My current favorite is the Sweet Water Ale.


40 years since the Waldos started this party and the celebration continues.

You don’t even have to smoke weed to celebrate anymore.

Just kick back and enjoy the lifestyle.


**A group of people in San Rafael, California, calling themselves the Waldos because “their chosen hang-out spot was a wall outside the school”, used the term in connection with a fall 1971 plan to search for an abandoned cannabis crop that they had learned about. The Waldos designated the Louis Pasteur statue on the grounds of San Rafael High School as their meeting place, and 4:20 p.m. as their meeting time. The Waldos referred to this plan with the phrase “4:20 Louis”. Multiple failed attempts to find the crop eventually shortened their phrase to simply “4:20”, which ultimately evolved into a codeword that the teens used to mean marijuana-smoking in general. Mike Edison says that Steven Hager of High Times was responsible for taking the story about the Waldos to “mind-boggling, cult like extremes” and “suppressing” all other stories about the origin of the term.

Heading to Vegas for the #NCBSHOW2015

•March 29, 2015 • Leave a Comment
This is the Nightclub & Bar Show 2015

This is the Nightclub & Bar Show 2015

Up Late Writing About Hangovers

•October 14, 2014 • Leave a Comment


Seems like writing got easier after I popped the cork.

Saying goodbye to my last bottle from the Curtis Winery.

Here is to my hangover.

Don’t judge me, it’s research.

Mad U2 Invaded Your Apple iTunes?

•September 13, 2014 • Leave a Comment


Why are you mad that iTunes gave you the gift of music? Not just a gift of some no name garage band, nope… U2. I think you may have heard them before. The lil band in the Rock ‘n Roll Hall of Fame, Those guys that fight issues concerning poverty, disease, and social injustice? Those guys that sold more than 150 million records, among the best selling music artists in history? Those Rat Bastards at Apple are trying to make us listen to that shit? I won’t hear of it! My rights have been compromised!

Whooooa Hold up everybody. Lets take a step back in time.. Did you click that agree button on iTunes? I know I did. Think about the rights you give away yourself before you start whining. You sold them out for iTunes.


As for U2 selling out to Apple.. Its called marketing people. I happen to like music and free music seems like a good thing to me. In fact the best part of my Starbucks coffee is the free music card. You all know it’s true, the gift of music changes a bad day to a good day even if its not your cup of tea, or coffee so to speak.

Last thing to think about… 5 STARS from Rolling Stone. How often do you see that? It’s rare. Give the tunes a listen. If you don’t dig it delete it. Move on.

  I want to thank U2 for the music it feels like an early birthday gift.

October 6th if  you are wondering.

My name is Anneliese Place, music is my master.

Follow my blog.

Nightclub & Bar Magazine

•September 10, 2014 • Leave a Comment

nightclub logo

6 Things That Can Destroy Your Bar

September 9, 2014 By: Amanda Baltazar

 Bars and nightclubs have a great reputation: They’re places to relax, have fun and spend time with friends and family. But the reality is not so pretty. Many bars fail within their first three years—a lot of them in their first year.

Nightclub & Bar takes a look at the top six reasons—beyond being financially ill prepared—that cause establishments to fail:

things that can destroy you bar business

1. Violence

The media is full of reports of shootings these days and there’s no doubt this could happen in a bar or nightclub but there are lesser forms of violence that can also wreak havoc on a reputation.

Angry and belligerent customers are sadly not unknown in bars—and they’re often spurred by alcohol—but how should you handle them?

Most importantly, be calm, says Anneliese Place, a bar and hospitality consultant in Santa Barbara, Calif. “Be level-headed and really listen to what the [angry] person is saying,” she says. “If the person is telling you something about themselves, tell them you can understand how they feel and ask what you can do to correct the situation.” This is better than just offering a default gesture to try and rectify things, she explains.

Placating an angry customer can be expensive but that expense is miniscule in comparison to what it would cost for that customer (and anyone he or she is with) to leave unhappy. “It’s a very easy situation to turn around,” Place says.

Preferably a manager will deal with angry customers so fetch him or her as soon as you can. And try to draw the angry client away from other customers.

“The cost of not handling situations like these could cost you hundreds of thousands of dollars,” Place says, because it could ruin your reputation, especially if this goes viral or hits the media.

2. Bad Reviews

Bad reviews, in these days in which everyone is a reviewer thanks to sites like Yelp! and Facebook, will happen. But how a bar responds to them can have a huge effect on their success.

Zee Brown, owner of Top Shelf Sports Bar and Grill, Plant City, Fla. uses bad reviews as a learning opportunity.

She responds directly to dissatisfied customers “to try to leave the door open for communication, to let them know their service experience is very important to us, and to appeal to their needs as best we can,” she says.

She also discusses all bad reviews with her staff. “We relentlessly look at them so we can avoid repeat offenses.  This helps the staff remain accountable for their behavior because customers will not hesitate to blast the server who was responsible for the failed customer experience,” she says.

“We don’t rest on our laurels; we address the review, act appropriately, learn from it and move forward.  We seek pleasure from having good reviews, which is our ultimate goal.”

3. Poor Customer Service

News about negative service travels way faster than news of great service. So, says Traci Allen, CEO of Traci Allen, Inc., a brand development firm in Washington, D.C., bars should ensure they hire carefully, because that’s the single biggest indicator of the service your establishment will provide.

Look for outgoing, friendly, engaging, accommodating employees who want to provide service, she says. “You need to hire people with the right spirit and attitude who will excel.”

A test Allen advises is for the hiring interviewer to be stoic to see if the candidate can continue to be friendly and upbeat since he or she will meet people like that in your bar or nightclub.

In your training, ensure your employees are knowledgeable. If customers have questions about a menu item, or the history of your bar, the employee should be able to answer it.

Once hired train employees to be sensitive to customers’ needs. They should anticipate what they want, such as more water or a question about the food, which will make the client feel taken care of.

A few other things to consider:

  1. Remember the customer is always right—no matter what an employee or manager thinks.
  2. Give each customer your undivided attention and really listen to what he or she wants.
  3. Gauge each table; do they want you involved in their meal or should you be on the sidelines?
  4. Greet regular customers by name and try to remember their favorite drinks or food.

4. Ineffective Management

Managers have a lot on their proverbial plates. They need to have good interpersonal and leadership skills; they need to be great communicators; they have to be able to focus and be flexible since they typically have a lot going on at the same time.

So when you’re hiring for managerial positions, ask questions that require specific examples, such as “Give me an example of when you had several projects going on at one time.” Also give them hypothetical scenarios and ask how they’d handle them.

Listen to how candidates answer questions—in a positive or a negative response. It will show how they tend to deal with things: A negative personality might rub other employees or customers the wrong way.

If you’re hiring from within look at the relationships that person has with the rest of the team. “Are they too buddy-buddy with someone or have they been in a relationship with people on the team?” Allen asks. If they’re too friendly with others they won’t be able to lead them.

5. Intoxicated Customers

You can’t have control over your customers when they leave your bar or club but you do have to do everything you can to not allow a drunk customer to get behind the wheel of a car.

Be sure to have plenty of taxi and car service phone numbers “and even offer to pay for the cab,” warns Place, “because it’s way cheaper than a DUI.”

Treat designated drivers with full respect. Provide them with free drinks and free entry the next time they come (if you’re a club with an entry fee).

When there’s a DUI, Place explains, the police retrace to the last place the driver had a drink. “Your bartenders have to be trained to be alert and to watch when customers leave and who they’re riding with. Bartending is not just making drinks; you’re also policing your bar.”

As for cutting off customers who’ve drank too much, distraction may be the best idea, she says. By that point it’s too late for food to make any kind of difference, but it can distract them from drinking more.

6. Poor Wireless Service

Last month, Shaun Clancy, owner of Foley’s NY Pub & Restaurant in Manhattan, N.Y., lost wireless service for three days, and a few months before that he lost it for five.

“Most people want to pay by credit card these days,” Clancy says. “Not being able to process the cards upsets customers and costs a restaurant like mine literally thousands of dollars.”

During those days, he also saw many customers walk into his bar and back out when they realized they couldn’t access the internet.

“Tourists may or may not ever be back. However, local customers might get into the habit of going elsewhere, which would be disastrous,” he says.

The only solution Clancy’s found is dividing his wireless services between two companies, which of course leads to double the costs. But those costs, he says, are nothing compared to what he loses when service goes down.

The hardest thing, he says, is “you have no comeback because of this. It’s the only option that’s only feasible. [Time Warner] is basically saying this could happen again.”

During those days, Clancy couldn’t receive phone calls for reservations or general information; he couldn’t process credit cards (85% to 90% of his customers pay with credit card); and customers were unable to use his wireless system.

“You don’t realize what a lifeline your phones are—for reservations and inquiries. I field a gazillion calls a day; most of them you don’t want to take but you can’t run a business without them,” Clancey says.

Jack Johnson & Kelly Slater at The Santa Barbara Bowl

•September 8, 2014 • Leave a Comment


Lucky to get great tickets for the last stop on 

Jack Johnson‘s tour at The Santa Barbara Bowl.

The show was just what I needed to wind down my summer before the crazy fall schedule kicks in. 


To finish the night, Kelly Slater joined Jack on stage.

A perfect end to the show.

I had to share the video.



Hookers & Blow 10th Anniversary Bash

•September 8, 2014 • Leave a Comment


Salem and I went to see Hookers & Blow, one of our favorite Compound bands, celebrate 10 years together with a huge anniversary bash at

the legendary Whisky A Go Go on the Sunset Strip.

anneliese at whiskey

The band stars Rock ‘n Roll Royalty:

Dizzy Reed (Guns N’ Roses)

Alex Grossi (Quiet Riot)

Matt Star (Ace Frehley Band)

Mike Duda (Wasp)

Here is a look at the final two songs from the Hollywood show.

If you haven’t seen these guys on stage add it to your bucket list.




Get every new post delivered to your Inbox.

Join 92,056 other followers